Get the Spotlight and Score Big with PPC Advertising - Attention, Attention!
Get your business in front of the right people fast with our clever online advertising services – target customers with laser-focused precision and watch your leads soar! Track your return on investment with cutting-edge tracking systems – it’s time to get serious about your ad game!
Who are we?
Years serving local
small business owners.
Projects completed
for customers like you.
In marketing spend
managed by our team.
Active clients who trust
us with their marketing.
The call tracking and form tracking provides an immense amount of value to us, we know where each new customer comes from without asking."
Graham Drew
PPC - It's Like a Golden Ticket to the Top of Google!
PPC stands for pay-per-click, where advertisers pay a fee every time someone clicks on their ad. Basically, it’s like buying your way to the front of the line. PPC offers faster returns than organic search engine optimization and is typically used to grab quick customers.
PPC advertising campaigns are like a posse of gunslingers ready to bring in the gold. But listen up, partner, it’s imperative to be wary of your competition, build the campaign the right way, keep it optimized, and have the right tracking systems in place. This way you can track your investment so you’re getting the most bang for your buck. Thats where we come in! Yeehaaw!
- Instantly rank on top of Google search and get your business in front of highly qualified customers based on what they are searching for.
- Instead of waiting for organic SEO efforts to drive business, skip the line and pay for top spots on Google to instantly boost revenue.
- Get your business in front of targeted prospects as they surf the internet keeping you top of mind and increasing your customer volume.
Get More Customers and Generate Leads Quickly
Google PPC advertising can generate new leads and customers in your business within the first week of a campaign launch.
Get Weekly Lead Lists Delivered to Your Inbox
Record every phone call, track every form submission, and get a detailed report showing you exactly what new business your paying for.
Completely Done For You Service, Managed By Our Team
With one quick phone call, we can get the information required from you to build and manage an effective campaign.
Guaranteed Results in 90 Days or We Work Free!
We are so confident that our PPC ad campaigns will drive leads that we’ll drop 100% of our fees if we don’t show you results in 90 days!
Listen Up, Business Builders! Time to Get Your Ad Game on Point with PPC Advertising Services!
If you’re ready to take your advertising to the next level, you’re gonna need a team of experts to back you up. That’s where we come in! Our PPC advertising strategy includes a top-notch squad of marketing gurus, graphic geniuses, website wizards, PPC ad analysts, research rockstars, and content creators to cover all the essentials. And the best part? We’ve got all the fancy tools you need to make sure your strategy is a success. So get ready to score big with our team of PPC advertising pros!
1) Market Research and Strategy
Our research strategy identifies the best places to target customers, and we analyze competitors to find cost-effective advertising opportunities. This ensures the best return on investment and ads that stand out over competitors.
2) Ad and Landing Page Design
We create effective ads by targeting customer pain points and unique selling points. Our landing pages showcase your strengths using customer reviews and industry qualifications, making you the top choice in the market.
3) Tracking and Weekly Lead Lists
We offer conversation tracking and call recording to gain insights on customer behavior and preferences, along with a weekly lead list for our clients to follow up on potential leads, helping them make data-driven decisions and stay on top of customer engagement.
4) Meetings and Ongoing Optimizations
Our team at Get X Media offers ongoing optimization for your Google PPC ads to ensure maximum performance and return on investment. We also provide a monthly meeting with our team to review the progress and make any necessary adjustments to your campaigns.
Monthly PPC Advertising Packages
Simple and Transparent Pricing
Good
$1500/mo
Better
$3,000/mo
Best
$5,000/mo
Package Includes
- Minimum Duration
- Advertising Budget
- Management Fees
- Campaigns
- No. of Keywords
- Search Ads
- Display Ads
- Video Ads
- Remarketing List
- Conversion Tracking (Call Recording and Form Recording)
- 3 Months
- Up to $1000
- $750
- 2
- 25
- 3 Months
- Up to $3000
- $1000 + 10% Over 1K
- 6
- 50
- 3 Months
- Up to $5000
- $1250 + 10% Over 3K
- 10
- 100
PPC Campaign Management
- Competitor Analysis – Yes
- Keyword Optimization – Yes
- Ad Copy Optimization – Yes
Value Adds
- ROI Analysis
- Landing Page Optimization
Monthly Reporting
- Weekly Lead List
- Monthly Campaign Performance Report
- Monthly Campaign Review
Paid Advertising Packages
Good
$1500/mo
Package Includes
- Minimum Duration
- Advertising Budget
- Management Fees
- Campaigns
- No. of Keywords
- Search Ads
- Display Ads
- Video Ads
- Remarketing List
- Conversion Tracking (Call Recording and Form Recording)
- 3 Months
- Up to $1000
- $750
- 2
- 25
PPC Campaign Management
- Competitor Analysis – Yes
- Keyword Optimization – Yes
- Ad Copy Optimization – Yes
Value Adds
- ROI Analysis
- Landing Page Optimization
Monthly Reporting
- Weekly Lead List
- Monthly Campaign Performance Report
- Monthly Campaign Review
Better
$3,000/mo
Package Includes
- Minimum Duration
- Advertising Budget
- Management Fees
- Campaigns
- No. of Keywords
- Search Ads
- Display Ads
- Video Ads
- Remarketing List
- Conversion Tracking (Call Recording and Form Recording)
- 3 Months
- Up to $3000
- $1000+
- 6
- 50
PPC Campaign Management
- Competitor Analysis – Yes
- Keyword Optimization – Yes
- Ad Copy Optimization – Yes
Value Adds
- ROI Analysis
- Landing Page Optimization
Monthly Reporting
- Weekly Lead List
- Monthly Campaign Performance Report
- Monthly Campaign Review
Best
$5,000/mo
Package Includes
- Minimum Duration
- Advertising Budget
- Management Fees
- Campaigns
- No. of Keywords
- Search Ads
- Display Ads
- Video Ads
- Remarketing List
- Conversion Tracking (Call Recording and Form Recording)
- 3 Months
- Up to $5000
- $1250+
- 10
- 100
PPC Campaign Management
- Competitor Analysis – Yes
- Keyword Optimization – Yes
- Ad Copy Optimization – Yes
Value Adds
- ROI Analysis
- Landing Page Optimization
Monthly Reporting
- Weekly Lead List
- Monthly Campaign Performance Report
- Monthly Campaign Review
Trusted by Savvy Business Builders
“I have been using Get X Media for all my company’s needs for over 7 years. We we’re looking for a company that could deliver. Not only on a website redesign but on search engine optimization to get us to #1 on Google.
We analyzed over a dozen marketing agencies in Canada and Corey offered to go through every proposal that we were pitched, broke it down for us, and built something completely custom that was specific to what we wanted. Corey delivered!
We now hold over 200 keywords on the front page of Google and over 50 of them are #1.”
Graham Drew,
Urban Piping Ltd, Canadian Leaders in Poly B Replacement
“Finding the right digital designer for our small natural foods business in Calgary was not an easy task. After three unsuccessful trials with local designers, Corey’s name from Get X Media came highly recommended by one of our mentors.
We crossed our fingers and called him. My partner and I quickly realized after one meeting we had the right guy for the job. Corey has proven he is a seasoned designer with lots of patience listening to our vision.
He got to work immediately and we’re very proud and happy with the end result! Get X Media fulfilled the contract days ahead of the schedule. Corey is our go to guy! We strongly recommend him to anyone looking for website design.”
Kris & Gis,
Almondine Foods, Calgary KETO Foods Company
“I have known Corey for over 15 years and was one of his first clients at Get X Media back in 2006. He has worked with me from the day we started our business and I wouldn’t change a thing.
His drive for delivering what people ask for is unmatched. When we needed a website, he was there. When we needed marketing, he was there. When we needed staff uniforms, business cards, and marketing materials, he expanded his company into a full service print shop and was there again. Keep up the great work Corey, I am happy we have you with us.”
Jorden McCullough,
Ampt Over Electric, Top Rated Calgary Electricians
“I have never seen anything like what Get X Media has built for us. We have the best looking website in our industry hands down and it’s thanks to Corey’s expertise.
I was impressed by how much research and planning Corey had put into our website design based off the small amount of information we gave to him to start. It goes to show how much he knows what he is doing. He took the time to understand where we wanted to take our business. I would recommend him to anyone.”
Matt Neuberger, Ottawa
Booth Right, Automotive and Industrial Paint Booth Installation Company
FAQ's About PPC Advertising Services
How does online advertising work?
Online advertising is much more comprehensive and dynamic than traditional advertising, with the shift to the digital terrace and more than 60% of potential customers found online. Businesses need to invest in online advertising for visibility, brand awareness, and lead generation.
Online advertising is essentially buying traffic to your website. It is the process of targeting and reaching audiences with an accurate message using different options. Effective online advertising prioritizes targeting the real audience, considering the location, age, interests, and other demographics.
There are different methods of online advertising - Pay-Per-Click (PPC) and fixed-rate types of advertising. Meanwhile, there are various types of online advertising aimed at reaching the target audience or potential customers.
The following are the types of online advertising:
1. Google AdWords
It is usually based on the Pay-Per-Click (PPC) model, using keywords.
2. Search Ads
These are similar to PPC but appear on top of the search engine results and not the side.
3. Display Ads
These are classic ads involving the use of banner ads strategically distributed to related websites. They appear on sites where users are most likely to see them.
4. Social Media Ads
These are a type of online advertising involving paid ads on social media sites like Facebook and Twitter.
For so long, PPC has remained the most effective of all online advertising types, delivering a high ROI; this is possible only with in-depth marketing research and clinical ad targeting.
How much does online advertising cost?
A digitally-driven business should stop at nothing to invest in online advertising. The uniqueness of online advertising is its flexibility. How much it costs depends on how much you are willing to pay for the results you desire.
Suffice to say that several processes, professionals, and software are involved in online advertising, which independently requires expertise and must be handled by professionals. The factors that are associated with costs when you are looking for online advertising are as follows.
1. Market research and strategy.
2. The advertising budget spent directly to the platform.
3. The tracking and reporting software.
4. The website designers and ad copywriters.
5. Graphics designers and video production professionals.
6. Ongoing optimizations and adjustments to the campaign.
Is digital advertising effective?
In the present day, age, and technology level, digital advertising has become the mainstream of marketing. Against all possible indices, digital advertising offers a higher ROI than the traditional method of advertising. A company needs to have online visibility and presence, accompanied by the desire to engage followers to achieve the overall marketing goals.
Digital advertising is useful because it drives sales and improves the effectiveness of non-digital advertising methods. Offline advertising methods will be propelled to work better alongside the efforts of digital advertising.
Another justification for digital advertising's effectiveness is that it is hyper-specific. You gain the ability to advertise to prospects actively looking for your service instead of just trying to drum up business like traditional methods and cold calling.
Digital marketing works and is very useful if executed strategically.
Why are digital ads important?
Digital ads have become one of the best ways to create brand awareness, reach new customers, engage existing customers, and increase sales. It is safe to say that digital ads are the new norm, the fastest and most efficient ROI marketing channel.
a. Digital ads target to meet the desired geographic location, demographics, and interests regarding your products or services.
b. Digital ads stimulate mobile engagement as existing and prospective customers can interact with the company regarding the advert and ask questions about the product or service advertised.
c. They are quicker to reach the market and can be customized to meet the target audience.
d. It is easier to track, measure, and evaluate digital ads' performance, unlike the traditional ads that are intractable. Businesses can measure the actual results of digital ads and determine the ROI. In most cases, the metrics usually reveal a significant ROI.
e. Digital ads can go viral faster than expected, and the viral sensation can result in several millions of dollars through leads, conversions and build brand loyalty.
From the above, it is clear that digital ads are essential to both startups and existing businesses. Setting up a marketing strategy, including digital ads, will improve your online visibility, brand awareness, bring in leads, and increase conversion.
What is the difference between digital advertising and digital marketing?
Digital advertising is a type of marketing that uses internet technologies to deliver advertisements to customers. Any ad you see on the internet is known as digital advertising. Digital advertising uses channels or modes.
1. Pay-Per-Click (PPC) ads
2. Display ads, such as video, banners, mobile, and pop-ups
3. Social ads using Facebook, Twitter, Instagram, and YouTube.
Digital marketing comprises all the marketing efforts based on digital technologies and the internet. Businesses take advantage of different digital channels such as websites, emails, search engines, social media, content or blog posts.
Digital marketing has six major types
1. Search Engine Optimization (SEO)
2. Social Media Marketing (SMM)
3. Email and Mobile Marketing
4. Content Marketing
5. Online advertising
6. Affiliate marketing
How much should you spend on digital advertising?
When crafting your marketing strategy, you must prioritize digital advertising. As a result, a significant percentage of the marketing budget should be dedicated to digital advertising. The onset of the COVID-19 pandemic has affected the modus operandi for most things in the business, leaving digital advertising the perfect solution for brand awareness creation and advertising of products and services.
Small businesses should spend 70% of their marketing budget on digital marketing efforts. The reason is that the traditional marketing methods are more expensive and overpriced. However, digital marketing offers all the benefits you can expect without breaking the bank. From all indications, digital advertising is more effective and result-oriented for businesses and marketing managers looking for the best deals.
Can I advertise on other platforms than Google and Facebook?
Yes, we will develop ads for any platform that we think will provide you with a great return on your investment. We typically start with Google and Facebook ads, make sure they are profitable, and then use the profits from your advertising campaigns to reach out for other opportunities.
There are several other platforms to advertise other than Google and Facebook. They also have substantial traffic and engagement. Depending on your target audience and demographics, we will structure your ads on these platforms appropriately for the best possible results. After measuring the ads' success on Google and Facebook, we can set up Twitter ads, Instagram ads, Amazon ads, LinkedIn ads, Reddit ads, Quora ads, and TikTok ads. At Get X Media, we are dedicated to creating the best experience for our clients.
We will consider your business or company and evaluate all the available advertising channels to choose the platforms we think are best to give your money high ROI. If you have other options in mind, we will help you customize your ads to meet your marketing goals and projected business growth.
How do I track Return on Investment from Online Advertising?
Marketing involves everything you do to attract new customers, retain existing ones, and build brand loyalty to increase sales and profit for overall business growth. However, tracking the returns on investment for online advertising requires teamwork between the accounting department and the marketing department.
Tracking ROI for online advertising lets you know if your tactics are working. Although certain aspects of online advertising, like brand awareness, cannot be measured using actual figures. However, how much of the investment was returned should be mentioned and evaluated.
Tracking phone calls, click, conversions, and form submissions and comparing the data to your actual revenue and customers should be carried out periodically to determine online advertising's efficiency and profitability. If you are making money, then invest more. If you are not then something needs to be adjusted.
Apart from the increase in sales and revenue, measuring your online advertising return on investment can be carried out by looking at the essential metrics as highlighted below:
a. Number of unique website visitors per week or month
b. The number of new email subscribers
c. The number of clicks
d. Increase in social media followers
e. Increase in social media engagement such as likes, shares, comments, etc.
f. Domain position on the search engines
g. Changes increase in average order value per month.
What is the difference between digital advertising and SEO?
Digital advertising is paying for ads to drive traffic to a website using one of several different online platforms including mobile apps, search engines, email, social media, affiliate programs, and websites.
SEO means Search Engine Optimization. It is the process of positioning a website to rank higher in search engines to get visibility and organic and unpaid traffic from the search engine results page. SEO focuses on improving the website functionality, accessibility, content optimization, media production, and other SEO tactics to make the website appear on top of the search engine results for more traffic.
One of the differences between digital advertising and SEO is that digital advertising can achieve much quicker results than SEO however the ROI in our experience is quite a bit lower.
Also, digital advertising lasts as long as your budget. Once your account is exhausted, the ads get suspended. Search engine optimization takes time, but results are more permanent, exposing the website to massive organic traffic over long periods of time.
Knowledge to help you grow your business smarter.
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